Thursday, February 12, 2009

UTDB to launch a quarterly newsletter to promote tourism in the state

To promote tourism in the state, Uttarakhand Tourism Development Board (UTDB) has decided to launch a quarterly newsletter by end of this month. It is planning to launch the newsletter prior to the announcement of elections in the state. According to K. P. Sharma, Chairman, IATO Uttarakhand Chapter, who is also the editorial member of the upcoming newsletter, the main objective of bringing out the newsletter is to promote tourism in the state. It will focus on revealing achievement of UTDB in the past and present, as well as information about various tourism products in the state. It will also introduce a new district and new destinations in Uttarakhand with every issue of the newsletter.

For active tourism promotion in the state, UTDB will send this newsletter to tour operators across the state and foreign missions in India. According to Sharma, currently in Uttarakhand, Kumaon Mandal Vikas Nigam (KMVN) is promoting Adhi Kailash in a big way. It is a trekking route located partly in the Kailash Mansarovar direction. This place is known with the name of legendary characters of Great Mahabharatha,
Source;http://www.travelbizmonitor.com/utdb-to-launch-a-quarterly-newsletter-to-promote-tourism-in-the-state-5082

No comments: