Dunda handicrafts, known for their grey and white designs, are poised for a radical change.
The weavers of Dunda, a Bhotia tribal area of Uttarakhand’s Uttarkashi district, have decided to add colours to their handicrafts — the result of a new cluster development initiative Embroidery, block printing and other local crafts like aipan will now be woven into a tapestry of colours. The Dunda weavers mostly make shawls and other winter clothes. But recently, they have added new products like Kashmiri phirans and stoles. Thulma and churka are special blankets for cold climes.
“We believe that adding colour will add to the market value of their products,” said Poonam Saxena, regional head of the Indian Institute of Entrepreneurship, an organisation of the Union ministry of micro, small and medium enterprises, which is the implementing agency for cluster development in Dunda.
Earlier, the Dunda weavers showed no interest in bringing any change to their products. But after visits by experts, they have agreed to add colour.
After a baseline survey and a diagnostic study, the IIE divided the 381 artisans into 35 self-help groups. A common facility centre (CFC) is also being constructed, with the state government providing 9,000 sq ft of land free of cost. The CFC will have a water treatment plant, a showroom, a carding/quality testing laboratory, a warehouse and designing rooms.
BS
The weavers of Dunda, a Bhotia tribal area of Uttarakhand’s Uttarkashi district, have decided to add colours to their handicrafts — the result of a new cluster development initiative Embroidery, block printing and other local crafts like aipan will now be woven into a tapestry of colours. The Dunda weavers mostly make shawls and other winter clothes. But recently, they have added new products like Kashmiri phirans and stoles. Thulma and churka are special blankets for cold climes.
“We believe that adding colour will add to the market value of their products,” said Poonam Saxena, regional head of the Indian Institute of Entrepreneurship, an organisation of the Union ministry of micro, small and medium enterprises, which is the implementing agency for cluster development in Dunda.
Earlier, the Dunda weavers showed no interest in bringing any change to their products. But after visits by experts, they have agreed to add colour.
After a baseline survey and a diagnostic study, the IIE divided the 381 artisans into 35 self-help groups. A common facility centre (CFC) is also being constructed, with the state government providing 9,000 sq ft of land free of cost. The CFC will have a water treatment plant, a showroom, a carding/quality testing laboratory, a warehouse and designing rooms.
BS
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